Over the years, Ecological Fibers has worked to provide the highest quality, most environmentally friendly cover materials in the world. With your help, we have grown our Rainbow® brand to becoming the most trusted name in specialty paper solutions on both a domestic, and global scale.
We are consistently working to keep our Rainbow® brand exciting and dynamic in this ever-changing industry.
Over the past several years, market changes have affected the popularity and product application of certain colors within our Rainbow® line of papers. In order to ensure that we continue to operate efficiently while stocking the best color selections in the world, we find it necessary to realign our color palate beginning Monday, June 1st 2020.
- Colors that have been consistently popular will continue to be stocked as both Rainbow® 70 and Rainbow® 80. Colors with lower volume, usually due to their uniqueness, will be carried only in the Rainbow® 80 line.
- Several of our more saturated colors will move from group A to group B.
- To simplify inventory, we will offer stock master widths of 53” and 46”. All of our standard converting options remain available.
We would like to note that all of our current colors will remain in the line. We have worked to maintain that the impact of these changes will be minimal, and that we will continue to supply you with a generous color and embossing selection.
We are dedicated to supporting our Rainbow® line with the quick turnaround and high quality you have come to depend on. Your sales and customer service representatives are readily available to discuss these changes if you have any questions or comments.